Where my journey started, working for Housework Heroes when they needed a new website to be designed. They are on the second iteration, understanding that as the world wide web evolves, so too does the website, design & new standards to adopt.
The design is heavily service focused to get as much relevant information to visitors as possible, pushing the packages offered with plenty of calls to action to have visitors complete and enquiry form. With a lot of local SEO from local franchise area pages all with unique content, but a consistent template design aimed at increasing local relevance.
As it is such a large site with over 250 pages, a lot of focus on optimisation was needed. I squeezed every bit of performance that is possible out of the shared cPanel hosting it is on. Topping that off with image optimisation & WordPress optimisation the website remains fast even for the high number of visitors it can receive in a day.
Much like a mechanic’s car, Housework Heroes will be an on-going website project for me to adapt and change as the times change.
Project Highlights:
- High traffic site, optimised for high accessibility
- Large website 250+ pages
- Creating local franchise area page templates